The Under Armour story is about innovation. CEO Kevin Plank’s goal was to change the way athletes dress and give them unprecedented advantages. UA revolutionized the athlete’s baselayer, but continues to innovate every layer — from base to mid to outerwear. Lighter-weight performance fabrics built for mobility and comfort keep you warmer than competitor products.
Versatile no show socks
Moisture Transport System wicks sweat away from the body
Anti-odor technology prevents the growth of odor-causing microbes
Embedded arch support reduces foot fatigue
Seamless toe & contoured “Y” heel for the perfect, comfortable fit
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